We’re a collective of strategists, marketers, and learning designers who don’t just shape brands — we build the thinking, the systems, and the teams behind them.

AREAS OF WORK

Marketing is evolving. Customers already have. We help brands catch up.

We’re powered by a trio founder-led team made up of marketers, curriculum designers, customer researchers, rebranding specialists, cultural storytellers, and growth strategists — all connected by one thread... love for customer-led growth, knowledge and purpose.

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Brand Positioning

Positioning becomes your anchor, your filter, and your competitive clarity. We uncover the value only you can own and make it unmistakable to the people who matter.

Where we step in:

Market Mapping | Insight Discovery | Messaging Frame | Brand Narrative | Core Guidelines

Rebranding

We transform identity, narrative, and perception without losing what makes you credible. The result is a brand that moves forward with focus instead of noise.

Where we step in:

Brand Audit  | Identity Refresh | Content Revamp | Stakeholder Sync | Launch Plan

Learning Design

We build the programs, playbooks, and learning systems that sharpen instinct and action. The outcome is capability that scales, not training that gets forgotten.

Where we step in:

Curriculum Build  | Team Training | Playbook Design | Onboarding Kits | Capability Model

Advocacy Building

We build advocacy ecosystems and retention engines built on insight, behavior, and intentional engagement. Your customers become invested supporters, not passive participants.

Where we step in:

Platform Choice   | Advocacy System | Customer Lifecycle Map  | Persona Segments | Run CABs

Marketing Enablement

We build the systems, assets, and rhythms that help teams execute customer marketing with precision. Your organization gains clarity, consistency, and confidence.

Where we step in:

Hubspot | Tech Guide | Campaign Kits | Asset Library | Team Alignment 

Community Building

Turn audiences into active believers through shared value, identity, and connection. You gain a living network that amplifies your brand long after the campaign ends.

Where we step in:

Platform Choice | Program Strategy | Onboarding Flow | Content Calendar | Run User Groups

We’ve built brands that scale, strategies that stick, and customer experiences that claw their way in to win. Startups, unicorns, category leaders, we’ve done the work at every level. Rebrands, repositioning, market entries, loyalty systems, revenue shifts — we’ve led them. The results have been studied, published, awarded, and adopted as frameworks for modern marketing and customer strategy.

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Customer Claw © 2025

NY & New Delhi Clock
NEW YORK
NEW DELHI